Influencing Factors Affecting Innovative Development of Private Enterprises in Sichuan under Western Region Policy

Authors

  • Shije Wang North Bangkok University

Keywords:

Innovative Development, Private Enterprises, Western Region Policy

Abstract

New energy vehicles are emerging as a sustainable alternative to reduce gasoline consumption and emissions in the transportation sector. To address environmental challenges, governments worldwide have introduced a range of policies to promote the production and ado There are two types of inter-regional mutual assistance for development policies. The first is called the "Hand-in-Hand" or "Counterpart Support" policy. The definition of hand-in-hand aid is to promote the development of a region or an industry; the government establishes paired mutual assistance relationships or partnerships between different areas and industries based on their respective advantages. Innovative business is a complex characteristic that reflects its ability to update through the development and implementation of new ideas and the transfer of ideas from the outside. Thus, the concept of innovativeness of the enterprise is innovation potential, broadly defined as a combination of scientific, technical, technological, infrastructural, financial, legal, cultural, and other opportunities to provide perception and realization of innovations, i.e., the introduction of innovations. The number of enterprises for this study was 380. The results of this study show that enterprise innovative development would be impacted by their market value, sustainability, and reliability under the Western Region Policyption of new energy vehicles (NEVs). However, some policies may require updates and modifications to meet consumers' changing demands and the NEV industry's performance that matches consumer expectations. Utilizing an innovative online questionnaire, this study investigates the impact of environmental policy and usage expectations on NEV sales in the Guangxi Zhuang Autonomous Region and its relationship with consumer purchase intention. The hypotheses were tested using data from 402 respondents in China. The results of this study highlight the role of government policy, perceived usefulness, and perceived ease of use in influencing consumers' purchase intention on NEVs.

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Published

2024-04-30

How to Cite

Wang, S. (2024). Influencing Factors Affecting Innovative Development of Private Enterprises in Sichuan under Western Region Policy. EBISTEK : Ekonomika, Bisnis Dan Teknologi, 7(1), 49-58. Retrieved from https://unaki.ac.id/ejournal/index.php/ebistek/article/view/615